What did we do?
Through the redirection of users, we developed a mobile platform that allows users to watch Ad videos promoted by a specific brand in exchange for receiving a package of megabytes or discount coupons that can be used by the user or given away to their friends.
Characteristic
The most important feature is the collection of data through personalized surveys
The plus side is that users are willing to share their information when the reason is tangible and concrete. It also has the following advantages:
- Segment: Select the type of audience you are interested in and define a target audience.
- Create: Based on the campaign objectives, create a flow in the digital advertising platform.
- Reward: When users complete the scheduled actions, they receive mega bonuses as a reward.
- Knowledge: Generate a campaign report with the users’ basic profile.
How do you monetize?
- Sale of packages (recharge)
- Sale of data packages for digital advertising
- Sale of advertising space and banners
Management
Link is responsible for the roll-out of campaigns, monitoring their performance, management, and presentation of results. With the administrative website, the client has complete access to the performance of their campaigns, information on views, visits, and re-directions.